Patient Acquisition
How to Show Up When Patients Search for a Dentist on ChatGPT
Patients are asking AI assistants to find a dentist near them. Most practices aren't in the answer. Here's why — and what to fix.
Your patients are asking AI to find a dentist. ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Grok, Copilot, and others recommend two or three practices by name — before your patient ever opens Google. Find out if yours is one of them, or who's taking your new patients.
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Most dental practices ranking on page one of Google are invisible to AI assistants. We've scanned hundreds of practices and found the same pattern consistently: strong Google rankings, near-zero AI visibility.
The reason: Google and AI assistants use completely different signals. Google rewards your backlinks, keywords, and technical health. ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Grok, and Copilot cite practices that appear consistently across Healthgrades, ZocDoc, editorial sources, and structured data — signals that most practices haven't built yet.
When a patient asks “best dentist near me accepting new patients,” they get a direct recommendation — two or three practice names — and no list of alternatives. If you're not in that answer, you lost that patient before they found your website.
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The number of times a typical dental practice ranking #2 on Google was mentioned when we ran 12 common patient queries through ChatGPT. Their top competitor — with fewer Google reviews — was cited 8 times.
We run your practice domain through ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Grok, and Copilot using the queries your patients actually ask. You get a 0–100 score showing how visible you are across all seven.
We identify the specific patient queries where a competitor is being recommended instead of you — with the actual AI response showing their name, not yours.
Your report shows exactly what to fix: which review platforms need attention, what content is missing, which technical issues are affecting AI crawlers, and what to do first.
Free tier: one scan. No credit card required. Upgrade to Scout ($47/mo) and get one fresh report every month.
Everything you need to know about improving your practice's visibility in AI search — written specifically for dentists.
Patient Acquisition
Patients are asking AI assistants to find a dentist near them. Most practices aren't in the answer. Here's why — and what to fix.
SEO Strategy
Traditional SEO isn't enough anymore. Learn how to rank across both Google and AI assistants with a proven framework.
Enter your practice domain. We'll show you your AI visibility score, your prompt gaps, and exactly what's keeping you out of AI search recommendations.
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Read: How to Show Up When Patients Search for a Dentist on ChatGPT